Media Contact: Sarah Lunny
Resound Marketing for SOURCENEXT

Sarah@ResoundMarketing.com
+1 (609) 279-0050 x 121

 

SOURCENEXT Brings to CeBIT Opportunity for Global App Developers to
Connect to Japanese Consumers

Japan’s Largest Software Publisher to Help Developers Monetize Apps

 

HANNOVER, GERMANY AND PALO ALTO, Calif. -- March 20, 2017 -- SOURCENEXT (TYO: 4344), Japan’s market-leading software publisher and distributor, is showcasing today at CeBIT its newest mobile carrier partner program, designed to help global software developers get in front of Japanese consumers and monetize through subscription-based programs. The mobile carrier program is a key component of SOURCENEXT’s full market penetration strategy for non-Japanese app developers, publishing apps in subscription services from Japan’s largest mobile carriers: au by KDDI, NTT docomo, and SoftBank. SOURCENEXT welcomes interested developers at CeBIT to learn more about the partner program and how it can elevate their app in a previously untouched market. The company will also be showcasing its newest multi-language voicemail transcription app, iGotcha, to international audiences at the conference, in the Japan Pavilion, Hall 4, Stand A38.

 

The opportunity is prime for U.S. and foreign-based app developers to break into the Japanese market, reaching nearly $250 billion (IMF 2017), and where in-app purchases per Asian mobile user is on average $0.20 more than the global $0.50 monthly. App developers who partner with SOURCENEXT can expect to tap into this market with a custom mix of UI localization, domestic customer support, merchandising, marketing, and more, that drives ongoing profitability for the developer. To further optimize app reach and revenue, SOURCENEXT taps into its deep relationships with Japan’s three leading mobile carriers, which collectively equate to $1 billion annually.

 

"Japan’s app market is projected to expand even more rapidly over the coming years. For many non-Japanese developers appealing to and developing mutually beneficial relationships with that new audience is a challenge," said Noriyuki Matsuda, CEO and founder of SOURCENEXT. "Japanese app users engage with apps differently, and have placed trust in their mobile carriers to curate apps that they will find valuable, which is why our relationships with those carriers smooth the road to profitability for developers."

 

Earlier this year, SOURCENEXT launched its own mobile app iGotcha, a multi-lingual voicemail assistant that transcribes voicemails in 11 languages, sends them to users’ email or Messenger, and stores the voicemail text in the app for users to respond to at their leisure.

 

For more information on how you can get involved in the SOURCENEXT mobile app carrier program, visit the Japan Pavilion, Hall 4, Stand A38 at CeBIT or go to www.sourcenext.com/us/.

 

For more information on iGotcha, visit. www.iGotcha.com, or download it from the App Store or Google Play.

 

About SOURCENEXT:

SOURCENEXT (TYO:4344), Japan’s publicly traded, market-leading software publisher and distributor, which not only plans and develops their own products, also specializes in helping U.S. and other foreign-based software companies launch their desktop and mobile apps in the Japanese market and grow market share for sustained profitability. With 20 years of software publishing experience in Japan, SOURCENEXT offers a unique, full-service Japanese market penetration program for software providers. SOURCENEXT has helped companies like Rosetta Stone, Dropbox, Bitdefender, Magix, and more, launch successful desktop software tools and mobile apps in Japan with its deep market experience, brand trust, top retailer relationships, and extensive distribution network. For more, visit www.sourcenext.com/us/

 

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